Case Study | All God’s Children International
When the platform doesn't limit the vision.
All God’s Children International (AGCI) had undergone a radical rebrand—bold, big, disruptive. Their mission deserved nothing less: restoring families torn apart by trauma across 25+ countries. They needed a website that could carry that weight. The catch? It had to run on a template-based platform. And it couldn’t feel like one.
The Challenge
Make limitations
AGCI’s new brand was fearless. The website needed to match. But we were building on Squarespace with minimal add-ons—the team had to manage updates themselves. No fancy plugins. No custom backend. Just creative layouts, strategic code, and a refusal to let the platform dictate the experience.
The Spark
Let the brand do the
AGCI had the goods: powerful stories, striking images, a brand that doesn’t apologize. We leaned into it. Big type. Bold color blocks. Layouts that break the expected Squarespace grid. We coded around the constraints and wrapped it all in a visual system loud enough to match the mission.
THE COLLABORATIVE PROCESS
Good people,
Working with people doing life-changing work raises the stakes. AGCI trusted us to push the platform further than it wanted to go. We delivered a site that feels custom-built while staying simple enough for their team to own and update.
THE COLLABORATIVE PROCESS
A digital presence that refuses to blend in.
All God’s Children International launched with a website as disruptive as their rebrand. It doesn’t feel like a template. It feels like a movement. And it gives their stories—and the children they serve—the platform they deserve.
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How can we help
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